Brand: Ybor City Coffee & Tea

It’s no secret that designers run on coffee, so when my friend Austin was looking for a brand designer for his shop, it was a match made in heaven.

If you’re from the Tampa area, you know Ybor City. You know the trolleys, the cigars, the chickens. You know the classic gold and red used on the trolley cars, cigar wrappers, and chamber logos. Austin wanted to bring the rich history of the city into the branding, so that’s exactly what I did.

The double circle design was inspired by Cuban cigar wrappers, hand rolled in Ybor’s brick buildings. The font chosen was a sans serif – fresh and bright, combining modernity with history. Finally, the floral element itself comes from a wrought iron fixture on the outside of The Bunker, the historic building the coffee shop lives in.

I loved getting to help Austin tell the story of Ybor City Coffee & Tea. Want me to help tell your story too? Get in touch with me here.

M A I N L O G O