Sarah Cate: Creative

Some brands come together in the snap of your fingers, but others take a little digging to discover their potential. Julie came to me from a previous branding client looking for something that felt bold, representative of her Mexican heritage, and, well, luxe. We started with something in a bright Mexican pink, but soon realized that wasn’t the right direction.

I then looked to the deeper, richer shades in the clay of Mexican pottery, and the lush greenery that Julie expressed loving so much, and suddenly? We had magic. Combine that with the sparrows we brought in, forming a diamond? It was as if we’d struck gold.

I loved getting to help Julie tell the story of Luxe Media Works. Want me to help tell your story too? Get in touch with me here.